SXSW WRAP-UP Pandemic Ushers In a New Era of Immersive AR/VR Retail BY STEPHEN SILVER As has been the case with most creatively-minded technology and film festivals over the past half-decade, virtual reality (VR), augmented reality (AR), and cross-reality (XR) were the subject of several panels at this year’s virtual SXSW. Topics included XR in...